Hello Softinn Extranet user!

You would like to know how’s your hotel’s direct booking sales doing.

Check out the video & guidelines below to find out where to view your Booking Reports & Marketing Campaign Reports in Softinn Extranet :

Steps Where to View Direct Booking Sales Report in Softinn Extranet:

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Follow the guidelines below:

Step 1 : Go to Softinn Extranet 

Step 2 : Select the right property

Step 3 : Click ‘More‘

Step 4 : Click ‘Sales Report‘

Step 5 : You could filter the date based on This Month, This Quarter, or This Year. You also could customize the date of this report by selecting the date range that you want.

Step 6 : In the first part of the page, you would be seeing an overall booking performance within the selected date range

• You would be able to know the total no. of booking created, booking paid & booking abandoned/cancelled
• Created Booking: Include the Paid and Cancelled booking
• Paid Booking: Bookings which payment is collected
  • Percentage of paid booking = Paid booking tickets / Created booking tickets
  • Percentage paid booking GMV = Paid booking GMV / Create booking GMV
• Cancelled Booking: Booking that no payment made by the guest
  • Percentage of cancelled booking = Cancelled booking tickets / Created booking tickets
  • Percentage cancelled booking GMV = Cancelled booking GMV / Create booking GMV
• Click ‘?’ icon to know further

Step 7 : You could view the Sales Report for Booking sales received from Softinn Extranet within your selected date range

• It is your hotel’s direct booking revenue
• This sales report is based on the booking creation date – the date when a booking was created
• Graph in Green colour refer to the Paid booking
• Graph in Grey color refer to the Cancelled booking
• Average sales per day = Total Paid booking/total no. of days
• Sales Conversion = Total Paid booking / Total booking created
• Booking Conversion = Total booking ticket / total booking ticket created

Step 8 : You could view Occupancy Contribution Report for room nights contributed by Softinn Extranet within your selected date range

• This report refers to the total room occupied within your selected date range
• Graph in Green color refer to the Paid booking (Room nights)
• Graph in Grey color refer to the Cancelled booking (Room nights)

Step 9 : You could view the Marketing Campaign Report

• You could get an overview of the performance of those promo code campaign that you created for your hotel
• You’ll be able to track the quantity of promo code redeemed
• You’ll be able to track the status of booking that redeemed the particular promo code
• You’ll be able to track the Sales vs Discount for the selected promo code
  • Discount = Paid GMV * Discount for Promo code
• You’ll be able to know the ROI for the selected promo code created
  • ROI = Paid GMV – Discount

From Sales Report in Extranet, you would know your direct booking performance. With that you could plan your marketing campaign for your direct booking and hence reduce the OTA commission paid.

Hope this video helps you to understand your hotel direct booking performance 🙂