LetsGoHoliday.my Hosts Workshop @ Melaka (Oct 2018)

LetsGoHoliday.my Hosts Workshop targets small hotels and homestay owners to learn and understand how to convert “lookers” into “bookers” through digital marketing. Participants can choose to attend either Day 1 or Day 2 or both.

In this workshop, you will learn:

Day 1 Program (2 Oct 2018)

  • Good Copywriting for Property Listing
  • Photography Tips
  • Good Practices in Guest Check-In and Check-Out
  • Calendar Management and Inventory Synchronisation across OTAs
  • Google My Business
  • Google Map Business Listing
  • Google Business Customer Engagement and Offers
    Digital Marketing
  • Facebook Marketing
  • Create offers using Softinn Promo Codes system and marketing material using Canva
  • Instagram Marketing
  • Promoting Point-of-Interests (POI) to engage travellers and create offers to convert

Day 2 Program (3 Oct 2018)

  • Customer Segmentation
  • How to segmentize Customers
  • Pricing strategy and Offers based on different customer segments
  • Guest Measurement Systems and Handling Reviews
  • Guest Satisfaction Survey
  • Handling Negative Guest Reviews
  • Demand and Revenue Management
  • Market Segmentation and Pricing
  • Variable Pricing and Dynamic Pricing impact on Revenue
  • Official Website setup
  • Setup a website (Blogger / WordPress)
  • Install Booking Engine on Official Website
  • SEM Googe Adwords
  • Generate demand through Google Adwords
  • Account Setup and Basic campaigns
    +Track conversion using Softinn Extranet

For registration, please visit https://www.eventbrite.com/e/letsgoholidaymy-hosts-workshop-tickets-50552009421

For inquiries, you can Whatsapp us at +6012 6988172

Leave A Comment?