The way of folding the bed will not only bring the whole room together but provides us a better night’s rest. We can easily get the similar premium, luxurious, fancy look on our bed that you find in hotels as the art of folding a hotel bed has to be […]
For those who has been trying to get more guest reviews on TripAdvisor, we have a good news for you. We all know that properties with positive reviews on TripAdvisor see 10% to 25% (1) increase in their booking conversions compare to properties without reviews. But none of our merchants has been collecting […]
What does the phrase “on the cloud” actually mean ? “On The Cloud” means your website runs on Data Centers. Cloud computing means managing, accessing and storing data over the internet rather than storing on your own computer or shared server. There are two Cloud Service Providers in the market […]
As everyone were busying with their own matters nowadays, it is normal that people tend to act in last-minute. The same goes to online hotel booking although it is just a niche of market. By not considering the niche market, HotelTonight missed their chance. HotelTonight managed to catch-up with the […]
In current era, most of us prefer things to be done via online as it is less troublesome and the same goes to hotel booking. Although online booking brings convenience to all of us but it raises doubts among hotel owners in the meantime to a certain extent. One of […]
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So now you have heard of the importance of getting direct booking on your own official site but you have no idea where to start. The below summarise the criteria that I think would be important to consider before you make any decision. Feel free to suggest in the comment area […]
How to increase direct bookings on your hotel website? Prior to sales conversion on your hotel website, the first criteria is to attract page visitors visiting your official website. There are many ways to do so but I try to categorize them into two categories – Organic Traffic vs Paid […]
The latest Revenue Management Trend in Hotel Industry – Direct Booking. Direct Booking could increase your hotel profit margin. But why now but not earlier? Prior the Software-As-A-Service (SAAS) era, it’s very costly to own your instant booking engine (IBE) on your official website. An IBE could cost a hotel easily MYR 10,000 (approx USD 3,000) one-off and MYR 2,000 (approx USD 600) per year subsequently.